We use cookies to give you the best experience. Better for Naïf and better for you. Have a seriously natural day!
Read more

Protecting Sunscreen

Kids love fun in the sun, but no one likes a fried baby. #benaif


Out of stock

  • Suited for babies & kids (and adults)
  • Skin friendly: thanks to natural UV filters
  • UVA + UVB protection
  • Ocean friendly
  • Water resistant

A child’s or baby’s skin is extremely vulnerable. Using sunscreen is a must. But, what should you look for in a sunscreen? Naïf’s Protecting Sunscreen is perfectly suited for any skin type, including newborns. And you can use it, as well.

For our sunscreen, we have consciously made the choice to use a natural filter based on titanium dioxide. It’s easy to apply and spread thanks to coconut and olive oil and does not contain nanoparticles. The previous one wasn’t quite as easy to apply and spread, as you might have noticed. Besides protection, we also wanted to improve user friendliness. Has the white cast disappeared due to the use of oils? No, a faint white cast will still be visible, due to the lack of nanoparticles. But, hey, protection from the sun remains our number 1 concern, right?

How to use it? Apply the sunscreen to your child’s skin every two hours. KWF Kankerbestrijding (children’s cancer foundation) recommends 7 teaspoons of sunscreen per application. Don’t forget to apply sunscreen around the eyes, ears and nose.

Once applied, your child is protected for two hours with SPF 50. Important: sunscreen should be applied even when you’re in the shade. Naïf donates €0,50 to the Dutch Cancer Society for every sunscreen sold. We hope that every sunny day contributes to fighting (skin) cancer, around the world.


Free shipping in Europe from €50 outside Europe from €200

EU orders delivered within 2 working days


A good sunscreen protects and nourishes at the same time. Therefore, the following ingredients form the basis of our cream: Coconut Oil, Titanium Dioxide (acts as a mirror for the sun), Sunflower Oil, Tocopherol (vegetable vitamin E). Want to know more about our ingredients? You can do that here.

hero sun

Why we choose a natural SPF filter

When you are looking for sunscreen, you have the choice between a sunscreen with a mineral or chemical filters. Chemical filters are made from synthetic, organic, substances. These filters are absorbed into the skin and absorb the UV radiation there.

Mineral filters are made from natural ingredients. The filters lay a layer on the skin, so that radiation is reflected. That is why a white haze can arise. An advantage: the skin is immediately well protected.

We use a natural filter with SPF 50 in our sunscreen. Your child is protected for two hours after it has been applied.

sunscreen mineral naif

You may also like…

Free shipping in Europe from €50 outside Europe from €200

EU orders delivered within 2 working days